While a day at the beach on the West Coast in September might not appeal to everyone, one hardy group are out everyday of the entire month to bring awareness to the coast's environment.
The team heading up a festival, are making their way from Karamea down to Franz Josep, with one man making the entire 350 kilometres on foot.
"It's about engaging the West Coast communities and providing an invitation to come down and spend a day at the beach, have a whole lot of fun," says Guy Ryan, festival organiser.
In Karamea the community has come out in force to kick start day one.
